Frobishers pumps up the volume with Palmers Pubs

With a hotel stay and theatre tickets up for grabs, the Frobishers increased volume competition in collaboration with Palmers Brewery went down a storm earlier this month.

Challenged to increase the sales of Frobishers Juices compared to the previous year, tenants at Palmers Pubs were provided with a mocktail making kit to help them shake up profits and push more juices sales at the bar, through the creation of imaginative cocktails and mocktails.

The competition ran from 1 June to 31 July, and was entered by 15 of Palmers Pubs top performing premium sites across the south west.

The final crown went to Steve and Emma Smith of the Pilot Boat Inn in Lyme Regis who were commended on their creative drink creations and their volume busting credentials of achieving an impressive increase in sales of nearly 260% compared to the previous year.